Responsible for planning promotions programs to increase web-traffic & online sales. Combines advertising with promotional deals to entice consumers and clients to buy products.
-Marketing and PR Achieve a strong, visible social media presence and develop concepts with viral potential.
-Continuously monitor online public relations and ensure the success of client programs.
-Assess social media marketing strategies to determine the rate of return. Identify and tap into new channels to optimize ROI and fuel revenue growth.
-Visiting events and fairs related to company profile to generate new business.
· Market Analysis for potential Products and Vendors.
· Work with Digital Marketing Team to create effective promotions based on digital analysis and local market research.
· Ensure quality of product description pages and content online.
· Work alongside product development team to incorporate promotions after product is complete.
· Plan & execute multi-channel marketing strategy through digital channels and other necessary offline channels to maximize promotion awareness
· Develop effective offers, promotions or campaigns through effective communication with vendors.
· Determine length and timing of promotions.
· Market promotions to various businesses.
· Engage social media team to utilize Instagram, Facebook & LinkedIn to promote discounts and coupons.
· Support Digital Marketing teams to Plan advertising campaigns.
· Measure Offers/Discounts/Campaign Performance based on categories and vendors.
· Coordinate with staff members who create and deliver ads.
· Create, review, approve, and revise copy.
· Oversee local media buying.
· Work with account executives & vendors to improve vendor engagement.
· Be a strong point of contact for vendors in terms of system training and engagement.
· Connect with Social Influencers in the industry to engage in terms of creating more awareness for promotions or products.
· Find effective local marketing channels to create maximized brand awareness.
|Job Location:||Hawali, Kuwait|
|Job Role:||Marketing and PR|
|Company Industry:||Hardware & Building Materials|
|Career Level:||Mid Career|